The independent Brazilian studio behind a decades-old sci-fi concept is now leaning fully into synthetic performers and electronic soundscapes to push its transmedia ambitions forward. With a Cannes VFX win already on the shelf, the October rollout pairs a dark techno single with a forthcoming cinematic pop track, all tied to the same fictional world.
Alex Viegas, award-winning Brazilian filmmaker, electronic music producer and Founder & Chief Creative Officer of Bryan Stenler Studios, creator of The Sower Universe.

The Sower Universe, an original science-fiction entertainment property created by Alex Viegas and developed through Bryan Stenler Studios, featuring its interconnected cast of characters, cinematic storytelling and AI-native transmedia universe.
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Alex Viegas connects Cannes-winning VFX, 120+ festival selections, virtual actor Bryan Stenler and new electronic music in an original transmedia universe.
We are building an entertainment universe where original characters, cinematic storytelling and electronic music connect, opening new creative possibilities for audiences and brands worldwide.”— Alex Viegas, Founder & Chief Creative Officer
BAURU, SãO PAULO, BRAZIL, October 12, 2026 /EINPresswire.com/ — Bryan Stenler Studios, an independent AI-native entertainment and creative technology company founded in Brazil by filmmaker and electronic music producer Alex Viegas, is expanding its original entertainment ecosystem through new music releases, cinematic storytelling and a growing roster of virtual performers.
The October 2026 expansion follows the release of Luntherland, a dark melodic techno single launched October 1, and comes ahead of Worth the Climb, a cinematic pop release scheduled for October 16. Together, these projects reflect the studio's approach to connecting original music, digital characters and audiovisual storytelling for international audiences.
A SCIENCE-FI VISION EVOLVING INTO A TRANSMEDIA UNIVERSE
At the center of the studio's creative strategy is The Sower Universe, a science-fiction concept conceived by Viegas in the 1980s. Generative AI, virtual production and visual effects have enabled the filmmaker to develop this long-standing vision as an interconnected world of cinematic narratives, recurring characters, electronic music and original intellectual property.
The studio is building an expanding entertainment portfolio in which characters and stories can move between films, music videos, digital campaigns and international licensing collaborations.
BRYAN STENLER AND THE RISE OF ORIGINAL VIRTUAL TALENT
Bryan Stenler, the studio's flagship virtual actor and digital model, leads its roster of original synthetic performers. Designed with a distinct identity and recurring screen presence, Bryan features within the studio's cinematic productions and broader visual storytelling.
The character portfolio also includes Apollo Viera, Enzo Ravenwood, Liora Verdanne, Lunther Malakar, Valerius Veyr and Billy. Each is part of the studio's approach to creating recognizable entertainment properties with distinct personalities, narratives and creative applications.
AWARD-WINNING CINEMA WITH INTERNATIONAL RECOGNITION
The cinematic work of Alex Viegas and Bryan Stenler Studios has earned more than 120 official selections at international film festivals, with recognition spanning Cannes, Berlin, New York, Los Angeles, Paris, Miami, Auckland and Marrakesh.
Lunther – Stone by Stone won Best Visual Effects at the World Film Festival in Cannes (Remember the Future). In the Shadows received an Audience Choice Award through the Lift-Off Global Network and won Best International Film at the Chalachitra International Film Festival in India.
Additional productions have earned nominations, finalist recognition and official selections through independent international film festivals.
The studio's filmmaking portfolio brings together AI-assisted visual effects, recurring digital actors, original compositions and cinematic direction.
MUSIC AS A GATEWAY TO THE CINEMATIC WORLD
Original electronic music is a central creative pillar of Bryan Stenler Studios, helping define the atmosphere, identity and emotional dimension of its fictional universe.
Viegas' music catalog spans melodic techno, cinematic electronic music, EDM and pop, including Luntherland, Sick Humanity, Digital Alienation, Celestial Odyssey REMIX and In the Shadows.
Luntherland channels the darker mythology of the studio's characters into an electronic production created with Halloween and international dance floors in mind. Worth the Climb introduces a contrasting cinematic pop direction to the October release schedule.
Together, these productions connect electronic music audiences with the studio's growing audiovisual catalog and original entertainment properties.
GROWING GLOBAL BUSINESS AND MEDIA VISIBILITY
The studio's productions and creative approach have attracted growing coverage from Brazilian and international media, expanding awareness of its work across artificial intelligence, cinema, original music and digital entertainment.
In an October 9, 2026 Crunchbase ranking snapshot, Bryan Stenler Studios reached #45,257 among approximately 6.48 million ranked companies, placing it within the global top 1%.
Founder Alex Viegas reached #17 in Crunchbase's global CB Rank (Person), among more than 2.2 million individual profiles, while the company recorded a Heat Score of 93/100.
These achievements complement the studio's international festival recognition and expanding portfolio of original creative properties.
BUILDING INTERNATIONAL CREATIVE PARTNERSHIPS
Bryan Stenler Studios is developing international opportunities across virtual talent licensing, branded entertainment, music synchronization, original characters, AI-native audiovisual production and transmedia intellectual property.
Its business model connects filmmaking, digital performers, original music and storytelling within an interconnected entertainment ecosystem.
ABOUT BRYAN STENLER STUDIOS
Founded in January 2025 in Bauru, São Paulo, Bryan Stenler Studios is an independent Brazilian AI-native entertainment and creative technology company.
Led by filmmaker and electronic music producer Alex Viegas, the studio develops original virtual actors, cinematic productions, electronic music, branded entertainment concepts and interconnected intellectual property for international creative markets.
Alex Viegas
Bryan Stenler Studios
Lunther – Stone by Stone | Best Visual Effects Winner at World Film Festival in Cannes | Bryan Stenler Studios
Why it matters: This expansion signals how independent creators can leverage AI tools not just for production efficiency but for building entire branded universes from scratch. As virtual talent becomes more commercially viable, the line between digital performers and traditional celebrities will continue to blur, opening new licensing and storytelling revenue streams for smaller studios.




